Letter From Our Founders

Just a few years ago, one of us was a tenure-track professor at Stanford; the other a management consultant in the healthcare industry; both building successful careers. We decided to leave it all behind — instead, for the past few years, we’ve spent every ounce of our available time and energy on this effort called Elation. And we mean it. Every single ounce.


People ask us this every day. We’ve heard it all — “The space is so crowded.” “Doctors are technophobes and stubborn in their backwards ways.” “Aren’t 10,000 companies doing the exact same thing?” “Hasn’t it all been tried?”

No. Absolutely not. Not at all. Not in the least. And frankly, it gets us really riled up.

Here’s where we’re coming from.

We’ve worked with hospital administrators and physicians in huge health systems to implement information technology. We’ve advised the largest healthcare purchaser in California, as well as the provincial government of Ontario. We’ve consulted for the inner circles of the largest health insurer in the country. We’ve debated policy with the most respected minds in healthcare and written opinion pieces in places like the Wall Street Journal.

Yet even more so we get the microscopic, front-line details.

We’ve helped build a primary care physician practice — our father’s. We’ve hired and trained all the staff there over the past decade. We’ve served as full-time receptionist, office manager, billing manager, and dedicated IT support. We’ve sat with dozens of clinicians, from ones we’ve known for years to ones we’ve only met once, and seen first-hand how they care for patients.

And it’s precisely these two distinct views that help us see the enormous chasm between the world of policy and payers, and the world of the front-line physician. A chasm that results in poorly-conceived IT systems that simply add to the physician’s burdens.

Elation is bridging that chasm.

Elation is about building a technology platform that doctors and patients use because they want to use it. Because they trust it. Because it improves the quality of care. Because it makes them more productive and more effective. And most of all, because it deeply respects that the heart of healthcare is the doctor-patient relationship.

We’re not just talking about health records.

We’re talking about building a powerful technology-driven ecosystem that will become the homebase of every patient’s health, and eventually transform the delivery of healthcare itself. And that’s why our mission is a commitment to:

Strengthen the relationship between patients and physicians, and enable phenomenal care for everyone.

There are many many steps between here and there, and we have a lot of ideas of how to get there that will undoubtedly need trial, experimentation and iteration. But we believe that the biggest technological innovation healthcare is screaming for today is a product that stays focused on the end-goal: streamlining away all the clutter so that patients live longer, healthier lives.

Elation is that product.


Conan & Kyna Fong
Elation Co-Founders